Meet Joel Carter. He's all about connecting the dots and mapping out the big picture. As the founder of Building Creative, he works with B2B marketing teams to build strategic habits that stick. His whole thing is helping teams think and work better together, because at the end of the day, when your team wins, you win.

Joel Carter is a strategist who helps teams think and work better together. As the founder of Building Creative, he partners with B2B marketing teams to help them develop strategic habits that lead to better decisions and better results. Joel's philosophy is simple: when your team wins, you win.

Meet Joel Carter. He's all about connecting the dots and mapping out the big picture. As the founder of Building Creative, he works with B2B marketing teams to build strategic habits that stick. His whole thing is helping teams think and work better together, because at the end of the day, when your team wins, you win.

Joel's got five kids who are annoying and hilarious in equal measure. In his rare moments of free time, you'll find him reading with a iced black coffee in hand or sneaking out on dates with his wife. He favorite thing to do is catch live bands at small venues, so long as the crowd isn't full of concert-recording phone-zombies.